General information

Country
United States
City
Remote Location
Department
Marketing
Job ID
37221

Description & Requirements

Infor is seeking a highly motivated and talented Digital Experience Leader to take ownership of our company's online presence and digital marketing efforts. In this role, you will lead the development and optimization of our website, ensuring it effectively communicates our brand, products, and value proposition while driving lead generation and engagement. You will work closely with cross-functional teams, and manage agency, to execute digital strategies and campaigns that drive growth and customer satisfaction.

A Day in The Life Typically Includes:

  • Develop and execute a comprehensive web strategy to enhance Infor's online presence and customer experience.
  • Oversee the design, development, and maintenance of the company website, ensuring it aligns with branding and usability best practices. Monitor website performance, analyze user behavior, and optimize user journeys to increase conversions.
  • Plan and execute digital marketing campaigns to generate leads, including email marketing, PPC advertising, and social media promotions.
  • Collaborate with the marketing team to create compelling content and landing pages that drive engagement and conversions. Collaborate with UX/UI designers to create user-friendly interfaces and landing pages.
  • Monitor and report on website and campaign performance using analytics tools such as Google Analytics.
  • Provide regular reports and insights to the management team, making data-driven recommendations for improvements.
  • Drive omni-channel strategy to reach and retain target prospects and customers on Infor.com through an integrated paid, earned and owned media strategy.

Basic Qualifications:

  • Experience in web management, digital marketing, and lead generation for a SaaS company.
  • Knowledge of web development technologies, SEO, and digital marketing best practices.
  • Experience with web analytics tools, such as Google Analytics.
  • Project management experience.
  • Experience in digital marketing transformation, integration and collaboration at a technology or SaaS organization.
  • Experience leading a team.

Preferred Qualifications:

  • Bachelor's degree in Marketing, Digital Marketing, or a related field.
  • Creative thinking and problem-solving skills.


Job Location:  US Remote (Alpharetta, GA, Dallas, TX, St. Paul, MN)

For California, Colorado, New York and Washington applicants, we anticipate paying between $155,000 - 195,000 per year.  You may also be offered discretionary variable compensation. Please note that the salary information is a general guideline only.  In addition, Infor provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO). 



About Infor

Infor is a global leader in business cloud software products for companies in industry specific markets. Infor builds complete industry suites in the cloud and efficiently deploys technology that puts the user experience first, leverages data science, and integrates easily into existing systems. Over 60,000 organizations worldwide rely on Infor to help overcome market disruptions and achieve business-wide digital transformation. 
For more information visit www.infor.com 

Our Values

At Infor, we strive for an environment that is founded on a business philosophy called Principle Based Management™ (PBM™) and eight Guiding Principles: integrity, stewardship & compliance, transformation, principled entrepreneurship, knowledge, humility, respect, self-actualization. Increasing diversity is important to reflect our markets, customers, partners, and communities we serve in now and in the future.

We have a relentless commitment to a culture based on PBM. Informed by the principles that allow a free and open society to flourish, PBM™ prepares individuals to innovate, improve, and transform while fostering a healthy, growing organization that creates long-term value for its clients and supporters and fulfillment for its employees.

Infor is an Equal Opportunity Employer. We are committed to creating a diverse and inclusive work environment. Infor does not discriminate against candidates or employees because of their sex, race, gender identity, disability, age, sexual orientation, religion, national origin, veteran status, or any other protected status under the law.

At Infor we value your privacy that’s why we created a policy that you can read here.

This employer uses E-Verify. Please visit the following website for additional information: www.kochcareers.com/doc/Everify.pdf