Infor

The Digital Strategist, Associate will be responsible for analyzing and interpreting web data to optimize user experience, increase engagement, and improve conversion rates across our digital platforms. This role requires a deep understanding of web analytics tools, user behavior, and digital marketing strategies.

A Day in The Life Typically Includes:

• Administer Infor's Google Marketing Platform, including Google Analytics, Google Data Studio, Google Optimize, and Google Tag Manager.
• Work to enforce Infor's data privacy policies regarding the tracking of users on our web properties.
• Administer data sources, interpret data, and present findings.
• Maintain and expand knowledge of current standards, best practices, and progression of systems around web, analytics and privacy.
• Making sure data is kept clean of spam, bots, duplicates and error.

·        Basic Qualifications:

• Experience educating others about best practices, analytic evolutions and requirements to maintain privacy compliance.
• Experience managing compliance of public web pages including GDPR and CCPA compliance.
• Web marketing experience.

Preferred Qualifications:

• Experience working with Google Analytics, Google Tag Manager, Adobe Analytics, and Excel. Familiarity with SQL, HTML/CSS, and JavaScript.
• Verbal and written communication skills, with the ability to present data and insights all stakeholders.
• Experience analyzing and reporting data. 
• Project management experience.

Location: Remote Based (Dallas, TX, Alpharetta, GA, Saint Paul, MN)